For industrial software provider Aize, employer branding became a key lever for reaching and engaging the right candidates

Johannes Hvidsten
Insights & Strategy

Photo: Aize
Aize is a specialist in software for heavy-asset and marine industries, providing digital twin platforms that integrate data, enhance collaboration, and improve operations across offshore and subsea assets. Developed by and for domain experts, Aize builds on 30 years of software experience and 180 years of industrial heritage within the Norwegian Aker group. Today, the company plays a direct role in the global energy transition and operates from Norway, the UK and the U.S.
Challenge
To attract top talent — including software developers, DevOps and cloud engineers, data specialists, UX/UI designers and product managers — Aize needed employer branding support to reach and engage the right candidates.
Solution
We produced written content for the Life at Aize series, interviewing employees to showcase daily work, team culture and the technical challenges being solved — giving candidates a realistic picture of what it’s like to work at Aize.
Benefits
Provided candidates with a realistic picture of the work environment, helping them assess fit and feel confident engaging with Aize
Appealed to top technical talent by revealing the quality of the tech stack, the scale of the problems being solved, and the impact engineers can make from day one
Differentiated Aize in a competitive talent market, where candidates value meaningful work, modern technology, and a culture built on ownership, experimentation and trust

Johannes Hvidsten
Insights & Strategy

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